PDA Partners with Pepsodent to Launch "Batang May K"

I just had my root canal treatment done last Sunday, and hopefully next week, I would get those wires stapled on my teeth. I am not part of those who got pearly-whites, toothpaste-commercial-worthy smiles. If I would only compute how much I had spent and been spending to have that Close-up smile, it would amount to more than Php100,000 - enough money for me to visit Korea and exchange smiles with the locals.

Maybe I should blame myself for eating too much chocolates when I was younger, and hating every dentist visit. You would agree with me if I say having such a nice teeth and smile would make someone more beautiful, the same way that a crooked teeth would break someone's look and confidence. Another fact, tooth decay, although preventable, is one of the most common chronic diseases in the world. Most of those who are affected are kids, 6 years of age and below.

In this line, the Philippine Dental Association (PDA) and Unilever partnered together, not just to fight cavities, but also to create awareness regarding the intensive oral health and personal hygiene dubbed as Batang May K. I was lucky and thankful to be invited to the press conference of Batang May K (Phase II) last Wednesday (May 8th) at the PICC.


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